No Comments

Envirofoil

March 2013 AIMCAL Award

In the Other Category, Hazen Paper captured the Marketing Award for the magazine insert it designed, metallized and converted to show off its Envirofoil® material. The transfer-metallized, coated-two-side 10-point SBS features custom holography, combining White Motion™ and Hazen-Lens™ images. It also showcases the recyclability of the metallized material, which uses 95 percent less metal than metallized inks. The insert ranks as the best-received design in the company’s history.

No Comments

‘Finding Nemo’ DVD Case

March 2013 AIMCAL Award

Hazen Paper earned the Marketing Award in the Decorative/Display Category for its role as metallizer and substrate supplier for the DVD case for Finding Nemo, a movie released by Disney Pixar, Burbank, California. The structure consists of Ultracure acrylic-coated Hazen-Lens™ holographic film with Hazen Custom Pattern #1398 Finding Nemo – DVD Combo Wave with Rainbow Border 07-19-12 laminated to coated-one-side 0.016-inch SBS.

No Comments

Elizabeth Arden Red Door, Pretty, Prevage and 5th Avenue

March 2013 AIMCAL Award

In the Healthcare, Toiletries and Cosmetics Packaging Category, Hazen Paper Co., Holyoke, Massachusetts, took home the Marketing Award for set-up cartons for holiday gift boxes for Red Door, Pretty, Prevage and 5th Avenue brand products from Elizabeth Arden, New York, New York. Hazen supplied the substrate, metallized the acrylic-coated Hazen Hazen-Lens™ Holographic 2D/3D Lens 60-gauge polyester/coated-one-side 80-pound litho paper, and shared converting duties with PrintaFoil Prestige Printing and Packaging, Cape Town, South Africa. The combination of three optical elements, 2D, 3D and Hazen-Lens™, is a relatively new holographic technique and produces a pattern with a high degree of movement that’s eye-catching even from side angles. The pattern also provides a family look for the various Elizabeth Arden products. Design and contract packaging duties were performed by Cultech Groupe Autajon, South Plainfield, New Jersey.

No Comments

Building a compelling brand package, without nailing the environment.

envirofoil_thumbA package created with custom holography on Hazen Envirofoil® delivers a unique selling tool customers want to pick up. It defies counterfeiting, and refracts light to simulate motion and a tactile appeal. But even more amazingly it’s environmentally friendly.

More impact on customers, less on the environment. Envirofoil® is transfer-metallized, with no plastic and a minimal amount of aluminum – so it’s as easily recycled as printed paper. Dramatic source reduction means it carries 20 times less metal per square inch than metallic ink. Envirofoil® can be printed offset or with digital inks. It meets strict environmental criteria, certified by the Forest Stewardship Council, Sustainable Forestry Initiative, and the International Programme for the Endorsement of Forest Certification.

Use Hazen Envirofoil® to show your true colors. Unlike full-spectrum holography, Hazen’s
next-generation “white-motion” holography allows you to enhance your most provocative ideas without compromising color. Add dimensionality, movement or texture while ensureing that corporate or brand colors stay true. Or capture the rainbow and dazzle customer with prismatic color.

We make dreams reality. Working in partnership with your designers and printers, our team of holographers develops holographic effects that realize your ultimate creative vision, optimized for printer capability. Our vertically integration operation delivers tight production control and fast turn around.

Pushing the envelop. And the Package. Hazen dedicated holography for the fragrance Beyonce’ Pulse was awarded “Best Applied Decorative Hologram” in 2011 by the International Hologram Manufacturers Association. Beyonce’ Pulse was named 2012 FiFi Finalist for best packaging by the Fragrance Foundation. Hazen also won AIMCAL 2012 honors in categories of Packaging, Decorative/Display, and Technical.

Responsible for success. Hazen Paper founded in 1925, is committed to sustainability using renewable energy sources and recycling hundreds of tons of laminated and transfer-metallized paper each year. We’re proud to deliver exceptional materials that drive sales for our customers while conserving natural resources. Work with us and you can be proud of it too.

No Comments

Discover the Power

discover_thumb With Hazen custom holography, you can deploy a whole galaxy of effects to mesmerize consumers and compel them to engage. Draw them in with dimension and motion: it’s easier than you think. Our award-wining holographic lab works to realize your ultimate vision quickly and completely, delivering all the fascinating results you imagined — or better. Transfer-metallized Hazen Envirofoil even provides an environmentally sensitive choice that is as easily recycled as printed paper. Don’t need custom? Our Decorated Paper division offers Brilliance holographic cover stock, and other amazing off-the-shelf options that are designed to perform– and ready to ship. Hazen holography is an incredibly powerful tool to enhance your creativity and drive sales. How you use it is up to you.